You may be wondering why the feminine name “Esther” is currently trending on social media platforms in Nigeria, including X (formerly known as Twitter) and TikTok.
The reason is not farfetched from the fact that Nigerians love to catch fun and ease themselves off stress by any means possible.
Over time, one of the ways they have been able to achieve this especially with the economic crisis currently ravaging the nation, is by quickly hopping on social media trends and creating hilarious and engaging contents that can make you laugh till you forget your sorrows. Perhaps this helps them a lot.
In the case of the new trend Esther, the Nigerian internet space seems to be already obsessed with the content of a new cat TikToker identified as @des_man21.
The trending TikToker who recently began to gain popularity after fellow TikTokers and several other content creators began to use his sound, had posted a video in which he humourously spoke about the obvious transitioning of women’s complexion especially when they begin to make money.
Speaking in pidgin parlance, Des_man’s words in the 18seconds clip caught the attention of millions of internet users who are now using the sound to create their own videos, showing their amazing transitions of before and after they made money.
He said in the video:
“Esther was black and broke. But when Esther see money, ESTABLISH!”.
Though his captions spells “ESTABLISH,” the TikToker implies that the referenced Esther bleached her skin after making some money to become fair.
The new trend has however, triggered a feeling of nostalgia amongst viewers of these contents and even content creators as the changes experienced by some persons are truly thought-provoking.
Below are some videos currently taking over the social media space in Nigeria and revealing the amazing changes most ladies have experienced in their lives over the years.
Esther didn’t only ‘blish’😩😩
pic.twitter.com/aAObAIGa9g
— YabaLeftOnline (@yabaleftonline) April 5, 2024
Bobrisky don suffer😂 pic.twitter.com/MBbIOXtp8K
— DAMI FOREIGN🥶 (@TheDamiForeign) April 5, 2024
Esther really bleached😭 pic.twitter.com/if2rq1YzEE
— DAMI FOREIGN🥶 (@TheDamiForeign) April 5, 2024
THIS 👇🏼😁😂😂 pic.twitter.com/gzEJibLiKF
— O S C A R🇫🇮 (@10Finga) April 5, 2024
— 𝔽𝕦𝕔𝕜 𝕪𝕠𝕦 𝕟𝕠𝕥 𝕞𝕖 😎 (@OmejeRicha88021) April 5, 2024
Reacting to one of the videos on X, a netizen identified as @theGreatOla wrote, “Money changes people.”